Society of Digital Agencies

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I know it’s about a week and a half since it was released, but in case you missed it, Adobe and 18 others are launching the Society of Digital Agencies (SoDA).

From the press release:

SoDA’s mission is to advance the digital design profession through knowledge sharing, education, and advocacy and drive much-needed guidelines.

As the advertising and marketing industries increasingly shift their focus to the Web, digital services are becoming more important and fundamental to their success. The increasing demand for interactive experiences presents both opportunities and challenges for digitally progressive brands and their agencies. SoDA brings digital agencies together to address the unique issues they face and to develop guidelines and best practices that will move the entire industry forward.

Read the full press release.

Society of Digital Agencies website.

[via Dave Cross]

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